Today’s Throwback Thursday post returns from April 2014. It’s been revised and expanded.
I posted an article below about how to generate free traffic, but the question is, will you make money with free traffic? My answer is maybe, but I can tell you that it will take longer and take much more of your time to go this route. Like getting to work in the traffic below.
The truth is almost always “you get what you pay for.” You can fly first class, business class or coach. There are differences in both service and amenities.
Sometimes you find a bargain, but for internet marketing, the best chance that you have to make money is going to come from buying traffic. What do I mean by buying traffic? Simply that to get the kind of traffic that generates sales, you are going to have to pay for it. Let’s look at some of your options.
What are your best free marketing options?
The best free sources of internet traffic are also very easy to use.
- Your blog. The business blog that you create is the number one best source for free traffic. On your blog you can show your expertise and sell your products. As you create great content and share it on your blog, you will build an audience.
- Search Engine Optimization. Some of your best traffic will be targeted traffic that comes from search results. Here’s a great infographic on SEO:
- Social media. Do you have a Facebook business page? Do you have a business Twitter account? How about Instagram, Pinterest, Snapchat, Google+, LinkedIn, or reddit? If you need help with this, go here.
- Did you know that YouTube is the second largest search engine on the internet? YouTube is a great place to get traffic by creating videos for your business. Here are three ways video can help you build your business.
What are your best paid marketing options?
You’ll find posts below about two of the best ways to promote your business and products – Facebook ads and solo ads. Both have advantages and disadvantages. One of the advantages of Facebook ads is that you can tightly target your audience, spend as little as $5 a day, and scale your spending upward as you make sales.
With solo ads, you’ll pay a flat fee for a number of clicks (see this post for more on this), and the quality of the list that receives your ad will determine the quality of the leads that you get from your solo ad. If you’ll email me, I’ll send you my list of the best solo ad vendors that I’ve used (email me at support at tonyseel.com).
Either way, with Facebook ads or solo ads, you’re going to have to spend money to make money. With a good product or service, good ad writing, and good ad placement, you can make money on the internet. You can go the free traffic route, but it’s the slow and uncertain way to profits. Good targeted ads are the fast traffic route to sales and profits.
I welcome and invite your comments and questions and your likes and shares